Analytics plus SEO equals content: My Wappow presentation

Everyone's bleating about content marketing.

Content marketing this.

Content marketing that.

For some of us, though, content's been around since we, well, since we learned to read.

Here's the process I've put together over the last ten years. I presented this at Wappow Search & Social last week.

Shockingly, it involves content. And marketing. With some analytics and SEO thrown in.

Analytics + SEO = Content

View more presentations from Ian Lurie

Download PDF version

If you like this kind of resource, subscribe to my blog update, and you'll know the moment I add stuff like this:

Enter your email address:

Delivered by FeedBurner

Other stuff

• The internet marketer's guide to the apocalypse
• Follow me on Twitter
• 20 reasons you shouldn't listen to a word I say
• 10 tips for writing that sells
• The agency employees’ guide to bosses
• A marketing agency boss’s guide to employees
• 15 report writing tips
• Elizabeth Marsten’s new 2-part PPC e-book for small business. $37 for books 1 and 2, and a money back guarantee.

Source: http://feedproxy.google.com/~r/conversationmarketing/MRJI/~3/t0H8wW7dWEY/analytics-seo-content-2011.htm

e-mail marketing web site design marketing communications online marketing